Projects per year
Personal profile
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
Fingerprint
- 1 Similar Profiles
Collaborations and top research areas from the last five years
-
ESADE D3: Institute for Data-Driven Decisions
Agell Jané, N. (PI), Barasz, K. N. (Research), Bertini, M. (Research), Casabayó Bonás, M. (Research), Cuneo Zuñiga, A. R. (Research), De Langhe, B. (Research), Evangelidis, I. (Research), Fronte, P. (Research), Galli, M. (Research), Iglesias Bedós, O. (Research), Kozah, A. E. (Research), Mavrommatis, A. (Research), Mostafavi, S. (Research), Nguyen, J. T. V. (PI), Nin Guerrero, J. (Research), Ozer, I. (Research), Rovira Llobera, R. (Research), Simonsohn, U. (Research), Torrens Arnal, M. (Research), Unceta Mendieta, I. (Research), Valenzuela, A. (Research), Prat Pubill, Q. (Research), Zacharaki, K. (Research), Schoenmueller, V. B. (Research), Rodriguez Serrano, J. A. (Research), Lopez Lopez, D. (Research), Sanchez-Hernandez, G. (Research) & Fridman, A. (Research)
Agència de Gestió d'Ajuts Universitaris i de Recerca (AGAUR)
1/01/22 → 30/06/25
Project: Research Groups and Network Grants › Research Groups
-
MARCAS CORPORATIVAS CON CONCIENCIA.
Iglesias Bedós, O. (PI)
Ministerio de Ciencia e Innovación
1/09/21 → 31/08/25
Project: Research Grants › Research
-
Consumidores Vulnerables: Datos economicos y comportamentales de laboratorio y campo, teoria y resultados empiricos
De Langhe, B. (PI), Carricano, M. X. (Research), Cuneo Zuñiga, A. R. (Research), Galli, M. (Research), Iglesias Bedós, O. (Research) & Valenzuela, A. (Research)
MINECO. Ministerio de Economía y Competitividad
1/01/18 → 31/12/20
Project: Research Grants › Research
-
JUICE : Grup de recerca en Judgement and decisions in the market place
Agell Jané, N. (PI), Bertini, M. (Research), Casabayó Bonás, M. (Research), Iglesias Bedós, O. (Research), Rovira Llobera, R. (Research), Cuneo Zuñiga, A. R. (Research), De Langhe, B. (Research), Galli, M. (Research), Carricano, M. X. (Research), Valenzuela, A. (Research), Evangelidis, I. (Research) & Nguyen, J. T. V. (Research)
1/01/17 → 31/12/21
Project: Research Groups and Network Grants › Research Groups
-
GREMAR: Grup de recerca en gestió de marca
Iglesias Bedós, O. (PI), Singh, J. J. (Research), Cuneo Zuñiga, A. R. (Research), Saleem, F. Z. (Research) & Markovic Markovic, S. (Research)
1/01/14 → 30/04/17
Project: Research Groups and Network Grants › Research Groups
-
Co-creation: A Key Link Between Corporate Social Responsibility, Customer Trust, and Customer Loyalty
Iglesias, O., Markovic, S., Bagherzadeh, M. & Singh, J. J., 1 Apr 2020, In: Journal of Business Ethics. 163, 1, p. 151-166 16 p.Research output: Indexed journal article › Article › peer-review
File255 Citations (Scopus)13 Downloads (Pure) -
Do Customer Perceptions of Corporate Services Brand Ethicality Improve Brand Equity? Considering the Roles of Brand Heritage, Brand Image, and Recognition Benefits
Iglesias, O., Markovic, S., Singh, J. J. & Sierra, V., 30 Jan 2019, In: Journal of Business Ethics. 154, 2, p. 441-459 19 p.Research output: Indexed journal article › Article › peer-review
File136 Citations (Scopus)150 Downloads (Pure) -
How to build a conscientious corporate brand together with business partners: A case study of Unilever
Iglesias, O., Mingione, M., Ind, N. & Markovic, S., Feb 2023, In: Industrial Marketing Management. 109, p. 1-13 13 p.Research output: Indexed journal article › Article › peer-review
Open Access22 Citations (Scopus) -
Corporate brand identity co-creation in business-to-business contexts
Iglesias, O., Landgraf, P., Ind, N., Markovic, S. & Koporcic, N., Feb 2020, In: Industrial Marketing Management. 85, p. 32-43 12 p.Research output: Indexed journal article › Article › peer-review
File111 Citations (Scopus)16 Downloads (Pure) -
How does sensory brand experience influence brand equity? Considering the roles of customer satisfaction, customer affective commitment, and employee empathy
Iglesias, O., Markovic, S. & Rialp, J., Mar 2019, In: Journal of Business Research. 96, p. 343-354 12 p.Research output: Indexed journal article › Article › peer-review
File262 Citations (Scopus)35 Downloads (Pure)