| Original language | English |
|---|---|
| Journal | Harvard Business Review |
| Volume | 90 |
| Issue number | 6 |
| Publication status | Published - Jun 2012 |
| Externally published | Yes |
Pricing to create shared value
Marco Bertini, John T. Gourville
Research output: Indexed journal article › Comment/debate
43
Citations
(Scopus)