TY - JOUR
T1 - Necesidad de aplicaciones móviles especializadas en la universidad
T2 - Análisis empírico sobre opciones de ocio
AU - Gascón, Joan Francesc Fondevila
AU - Polo, Marc
AU - Aragón, Óscar Gutiérrez
AU - Alejandre, Sandra Vilajoana
N1 - Publisher Copyright:
© 2020, Associacao Iberica de Sistemas e Tecnologias de Informacao. All rights reserved.
PY - 2020/2
Y1 - 2020/2
N2 - The phenomenon of mobile applications (apps) has multiplied to the point of having become one of the most dynamic in the mobility environment. This type of resource is usually applied in specialized environments, and the University cannot be oblivious to it. Through quantitative inferential research and qualitative research, the perception of the usefulness of including apps in the university academic environment for leisure purposes is analysed. It is concluded that students consider positively the creation of apps focused on their profile, especially in terms of savings, which prioritize quality and price over discount, innovation, comfort and proximity, and that there is a relationship significant between age and leisure planning, use of social networks to find university leisure plans or experiences and frequency of purchases.
AB - The phenomenon of mobile applications (apps) has multiplied to the point of having become one of the most dynamic in the mobility environment. This type of resource is usually applied in specialized environments, and the University cannot be oblivious to it. Through quantitative inferential research and qualitative research, the perception of the usefulness of including apps in the university academic environment for leisure purposes is analysed. It is concluded that students consider positively the creation of apps focused on their profile, especially in terms of savings, which prioritize quality and price over discount, innovation, comfort and proximity, and that there is a relationship significant between age and leisure planning, use of social networks to find university leisure plans or experiences and frequency of purchases.
KW - App
KW - Internet
KW - Mobile application
KW - Mobility
KW - University
UR - http://www.scopus.com/inward/record.url?scp=85079461567&partnerID=8YFLogxK
M3 - Artículo
AN - SCOPUS:85079461567
SN - 1646-9895
VL - 2020
SP - 439
EP - 447
JO - RISTI - Revista Iberica de Sistemas e Tecnologias de Informacao
JF - RISTI - Revista Iberica de Sistemas e Tecnologias de Informacao
IS - E26
ER -