The Vegetarian and Vegan Communities Supporting Sustainability Through Responsible Consumption

H. Gendel-Guterman, B. Derqui

Producción científica: Capítulo del libroContribución a congreso/conferenciarevisión exhaustiva

1 Cita (Scopus)

Resumen

Plant-based diets are more and more popular across the world, together with the growing concern of consumers towards environmental issues and animal welfare. In this context, a better understanding of vegetarian and vegan consumer motivations and buying behaviour is required. Aiming to fill in this gap in the literature, a quantitative analysis was performed among 628 vegetarians and vegan consumers in Israel and Spain. Results show that the main motivation for following a meat-free diet is animal welfare, followed by environmental concern and health concerns. Vegan motivations are significantly stronger compared to those of vegetarians. Only a few relevant differences were observed between the two countries. Most vegans and many vegetarians in both countries avoid purchasing unsustainable products, particularly leather or cosmetics that have been tested on animals, thus protecting both animals and the environment.

Idioma originalInglés
Título de la publicación alojadaAdvances in National Brand and Private Label Marketing - 8th International Conference, 2021
EditoresFrancisco J. Martínez-López, Juan Carlos Gázquez-Abad
EditorialSpringer Science and Business Media B.V.
Páginas65-76
Número de páginas12
ISBN (versión impresa)9783030769345
DOI
EstadoPublicada - 2021
Evento8th International Conference on Research on National Brand and Private Label Marketing, NB and PL 2021 - Virtual, Online
Duración: 22 jun 202123 jun 2021

Serie de la publicación

NombreSpringer Proceedings in Business and Economics
ISSN (versión impresa)2198-7246
ISSN (versión digital)2198-7254

Conferencia

Conferencia8th International Conference on Research on National Brand and Private Label Marketing, NB and PL 2021
CiudadVirtual, Online
Período22/06/2123/06/21

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