Resumen
After decades of successful operation, the Spanish model of internationalisation has run out of steam.
Spain must make a 'monkey jump' towards new products, services, and processes. Exporting existing product lines to new destinations will not be sufficient.
The creation of an economy 3.0 will need the mobilisation of '3.0'applications and know-how.
| Idioma original | Inglés |
|---|---|
| Lugar de publicación | Barcelona, ES |
| Número de páginas | 7 |
| Estado | Publicada - 1 sept 2010 |
| Publicado de forma externa | Sí |