Price wars and the managers who start them

M. Bertini

doi:10.1111/j.1467-8616.2014.01122.x

Price wars and the managers who start them

M. Bertini^*

^*Autor/a de correspondencia de este trabajo

Escuela Superior de Administración y Dirección de Empresas Esade

Producción científica: Artículo en revista indizada › Recensión › revisión exhaustiva

4 Citas (Scopus)

Resumen

Price wars are a fact of business life. Research by Marco Bertini sheds new light on their instigators.

Idioma original	Inglés
Páginas (desde-hasta)	52-55
Número de páginas	4
Publicación	Business Strategy Review
Volumen	25
N.º	4
DOI	https://doi.org/10.1111/j.1467-8616.2014.01122.x
Estado	Publicada - 1 dic 2014

Acceder al documento

10.1111/j.1467-8616.2014.01122.x

Otros archivos y enlaces

Enlace a la publicación en Scopus

Cómo citar

@article{6f943221f1ce4c49853c0dc1a9a9b633,

title = "Price wars and the managers who start them",

abstract = "Price wars are a fact of business life. Research by Marco Bertini sheds new light on their instigators.",

author = "M. Bertini",

note = "Publisher Copyright: {\textcopyright} 2014 London Business School.",

year = "2014",

month = dec,

day = "1",

doi = "10.1111/j.1467-8616.2014.01122.x",

language = "English",

volume = "25",

pages = "52--55",

journal = "Business Strategy Review",

issn = "0955-6419",

publisher = "Wiley-Blackwell Publishing Ltd",

number = "4",

}

TY - JOUR

T1 - Price wars and the managers who start them

AU - Bertini, M.

PY - 2014/12/1

Y1 - 2014/12/1

N2 - Price wars are a fact of business life. Research by Marco Bertini sheds new light on their instigators.

AB - Price wars are a fact of business life. Research by Marco Bertini sheds new light on their instigators.

UR - https://www.scopus.com/pages/publications/84913528184

U2 - 10.1111/j.1467-8616.2014.01122.x

DO - 10.1111/j.1467-8616.2014.01122.x

M3 - Review

AN - SCOPUS:84913528184

SN - 0955-6419

VL - 25

SP - 52

EP - 55

JO - Business Strategy Review

JF - Business Strategy Review

IS - 4

ER -

Price wars and the managers who start them

Resumen

Acceder al documento

Otros archivos y enlaces

Huella

Cómo citar