Management of emotions in American fiction series: when being (and feeling like) a woman sells. When being (and feeling like) a woman sells

Título traducido de la contribución: Management of emotions in American fiction series: when being (and feeling like) a woman sells.

Sue Aran Ramspott, Pilar Medina Bravo, Miquel Rodrigo Alsina

Producción científica: Artículo en revista indizadaArtículorevisión exhaustiva

6 Citas (Scopus)

Resumen

If a new social structure were built in post-modernity for the private sphere, what role would be played by the management of an emerging feeling like that of being (or feeling like) a woman? This statement requires a revision of processes like the supposed building of a social structure around the private sphere in today's Western societies, and a revision of concepts like the one that explains emotions within that structure (Beck-Gernsheim, 2001; Illouz, 2007, 2008, 2009). To achieve this, we shall introduce this rising emotion, being a woman, into the analysis of media communications. Our examination of serialised fiction on television, should enable us to question how the representation of women in some of the latest US drama series uses this 'marketing of femininity', what female models are visible and, finally, the social viability of our premise, the business of selling how to feel like a woman.

Título traducido de la contribuciónManagement of emotions in American fiction series: when being (and feeling like) a woman sells.
Idioma originalInglés
Páginas (desde-hasta)6-18
Número de páginas12
PublicaciónInternational Journal of Arts and Technology
Volumen4
N.º1
DOI
EstadoPublicada - 2011

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