Factores de elección de carreras de Ciencias de la Comunicación en España: el peso de la ética

University courses in Communication Sciences in Spain have great acceptance by students, leading to the establishment of high qualifications to access them. Activity in this area has an impact and a high social significance. In this context, it is relevant to study the ethical factors when choosing studies of Communication Sciences. In this paper we present the results of an empirical study in which we analyzed, together with other factors, ethics and values of the student in choosing communication studies at the university. It is concluded that the influence of ethics is higher than expected in the strategies of student choice.