Erratum: Pleasurable surprises: A cross-cultural study of consumer responses to unexpected incentives (Journal of Consumer Research (2010) 36:5 (792-805))

A.M. Valenzuela Martínez; Barbara Mellers; Judi Strebel

Erratum: Pleasurable surprises: A cross-cultural study of consumer responses to unexpected incentives (Journal of Consumer Research (2010) 36:5 (792-805))

A.M. Valenzuela Martínez^*
, Barbara Mellers
, Judi Strebel

^*Autor/a de correspondencia de este trabajo

Departamento de Marketing

Producción científica: Artículo en revista indizada › Comentario/Debate

Idioma original	Inglés
Páginas (desde-hasta)	196
Número de páginas	1
Publicación	Journal of Consumer Research
Volumen	37
N.º	1
Estado	Publicada - jun 2010

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Enlace a la publicación en Scopus

Cómo citar

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