Corporate social innovation: How firms learn to innovate for the greater good

Philip Mirvis, Maria Elena Baltazar Herrera, Bradley Googins, Laura Albareda

Producción científica: Artículo en revista indizadaArtículorevisión exhaustiva

160 Citas (Scopus)

Resumen

This research explores how companies learn to engage in successful social innovation through the acquisition of tacit knowledge from external parties. The study draws from literature on knowledge transfer, corporate partnerships, and corporate social innovation (CSI) and extends the authors’ previous research on corporate social responsibility (CSR) and sustainability-oriented innovation. Observations draw on a five-year longitudinal, multi-company, multinational study of over 70 firms. The research shows that much of the knowledge exchanged in CSI is tacit knowledge that companies develop from shared interactions and experiences. This article describes CSI relationship platforms along two dimensions: 1) distance of engagement from firm value chain, and 2) intensity of investments and interactions. This research relies on inductive methods and aims at pattern definition and theory building rather than theory testing. Specific examples explain CSI processes and provide guidance to managers. The findings have relevance to companies seeking to innovate in the CSR and “shared value” space, to social entrepreneurs, and to researchers interested in these topics.

Idioma originalInglés
Páginas (desde-hasta)5014-5021
Número de páginas8
PublicaciónJournal of Business Research
Volumen69
N.º11
DOI
EstadoPublicada - 1 nov 2016
Publicado de forma externa

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