The AI Digital Revolution in Innovation: A Conceptual Framework of Artificial Intelligence Technologies for the Management of Innovation

Alexander Brem, Ferran Giones, Marcel Werle

Research output: Indexed journal article Articlepeer-review

92 Citations (Scopus)

Abstract

Artificial Intelligence (AI) is an emerging technological field with immense transformative potential. Within this context, we discuss the diverse ways AI is transforming innovation. We introduce a conceptual framework in which we argue AI plays the following two roles: originator and facilitator of innovation. Additionally, we discuss different applications and implications for innovation theory and practice using a reflection on the traditional innovation process and the front end of innovation perspective. For this, we use the perspectives of AI as technology push, AI as market pull, AI to advance steps in the innovation funnel as well as AI as a contributor to new product development. Finally, we discuss future directions for research in these fields.

Original languageEnglish
Pages (from-to)770-776
Number of pages7
JournalIEEE Transactions on Engineering Management
Volume70
Issue number2
DOIs
Publication statusPublished - 1 Feb 2023
Externally publishedYes

Keywords

  • Artificial Intelligence (AI)
  • emerging technologies
  • emerging technology
  • innovation

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