SmartData: An Intelligent Decision Support System to Predict the Readers Permanence in News

Jessie C.Martín Sujo, Elisabet Golobardes i. Ribé, Xavier Vilasís Cardona, Virginia Jiménez Ruano, Javier Villasmil López

Research output: Book chapterConference contributionpeer-review

Abstract

This article proposes a hybrid intelligent system based on the application and combination of Artificial Intelligence methods as a decision support tool. The objective of this study is to exploit the advantages of the constituent algorithms, to predict the permanence rates of readers in news from a digital media. With this, the editor will be able to decide whether to publish a news item or not. To evaluate the effectiveness of the hybrid intelligent system, data from a reference digital media is used. In addition, a series of performance metrics is calculated, where 88% effective is demonstrated with the predicted results.

Original languageEnglish
Title of host publicationIntelligent Systems and Applications - Proceedings of the 2021 Intelligent Systems Conference IntelliSys
EditorsKohei Arai
PublisherSpringer Science and Business Media Deutschland GmbH
Pages326-339
Number of pages14
ISBN (Print)9783030821951
DOIs
Publication statusPublished - 2022
Event Intelligent Systems Conference, IntelliSys 2021 - Virtual, Online
Duration: 2 Sept 20213 Sept 2021

Publication series

NameLecture Notes in Networks and Systems
Volume295
ISSN (Print)2367-3370
ISSN (Electronic)2367-3389

Conference

Conference Intelligent Systems Conference, IntelliSys 2021
CityVirtual, Online
Period2/09/213/09/21

Keywords

  • Artificial intelligence
  • Decision making
  • Digital media
  • Intelligent systems
  • Machine learning

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