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Retail innovation learnings from Aqui é case

  • Lluís Martínez Ribes

Research output: Conference paperContribution

Abstract

This paper shows the retail innovation learnings fom a supermarket based on philosophy, Aqui é, located in Galicia (Spain). This company was shortlisted at the Word Retail Innovation Award 2009. It was devised by the author and his team, with the help of Paulina Salazar.
Original languageEnglish
Publication statusPublished - 29 Jun 2011
Event16th International EAERCD Conference on Retail Innovation 2011 -
Duration: 29 Jun 20111 Jul 2011

Conference

Conference16th International EAERCD Conference on Retail Innovation 2011
Period29/06/111/07/11

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