Abstract
Ideas to develop and sustain customer-driven service innovation. To provide customers with a given sense for a portion of their life: this is a promising route for innovation.
| Original language | English |
|---|---|
| Publication status | Published - 21 Jul 2010 |
| Event | ISES Global Conference on Service Excellence, Singapore 2010 - Duration: 21 Jul 2010 → 22 Jul 2010 |
Conference
| Conference | ISES Global Conference on Service Excellence, Singapore 2010 |
|---|---|
| Period | 21/07/10 → 22/07/10 |
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