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Perspectives from academia

  • Lluís Martínez Ribes

Research output: Conference paperContribution

Abstract

Ideas to develop and sustain customer-driven service innovation. To provide customers with a given sense for a portion of their life: this is a promising route for innovation.
Original languageEnglish
Publication statusPublished - 21 Jul 2010
EventISES Global Conference on Service Excellence, Singapore 2010 -
Duration: 21 Jul 201022 Jul 2010

Conference

ConferenceISES Global Conference on Service Excellence, Singapore 2010
Period21/07/1022/07/10

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