Managing and coaching by values

This paper presents a model of Managing & Coaching by Values (MBV-CBV) as an important philosophical and practical framework for Leaders and Executives to use in today's chaotic business and economic environment. We briefly discuss the evolution of management philosophy from Management by Instruction (MBI) to Management by Objectives (MBO), and on to Management by Values (MBV). Finally, we propose the concept of Coaching by Values (CBV) and a set of tools critical for effectively managing a values-based corporate environment.