L’anti-tesi de la publicitat: el canvi en la visió del consumidor

Research output: Indexed journal article › Article › peer-review

Cite this

@article{1babaced14144e7cb729c904871b2252,

title = "L{\textquoteright}anti-tesi de la publicitat: el canvi en la visi{\'o} del consumidor",

author = "\{Rom Rodr{\'i}guez\}, \{Jos{\'e} Antonio\} and \{Altarriba Sensada\}, Miguel",

note = "ROM, J.; ALTARRIBA, M.",

year = "2009",

language = "Catal{\`a}",

volume = "2",

pages = "893--900",

journal = "Tr{\'i}podos",

issn = "1138-3305",

publisher = "Blanquerna School of Communication and International Relations",

number = "Extra 2009",

}