Who will be the adopters of 3G mobile computing devices? A probit estimation of mobile telecom diffusion

J. Wareham, Armando Levy

Producció científica: Article en revista indexadaArticleAvaluat per experts

17 Cites (Scopus)

Resum

We characterize the role of the diffusion of information in the demand (adoption) of mobile telephones in the United States. Different strategies for identification of the parameters of the diffusion process are discussed. Using survey data from 1994 and 1998 and a probit model of mobile phone adoption, we estimate the rate of diffusion and bounds for the long-run market shares for specific socioeconomic market segments. Implications for the diffusion of 3G mobile computing devices are explored.

Idioma originalAnglès
Pàgines (de-a)161-174
Nombre de pàgines14
RevistaJournal of Organizational Computing and Electronic Commerce
Volum12
Número2
DOIs
Estat de la publicacióPublicada - 2002
Publicat externament

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