The future of open innovation

For the past two decades, Open Innovation has been a promising and useful concept for guiding academics, practitioners, and policymakers. The applied nature of Open Innovation and its very diverse, inclusive, and open community made it stand out from other theories, concepts, and paradigms. Even though Open Innovation has been studied in different modes, contexts, and on different levels of analysis, it is not a theory of everything. This chapter builds on the richness of excellent contributions to the Oxford Handbook of Open Innovation to provide an overview of the newly emerging contexts (what), new methodologies and data (how), and the rationale for the importance of these upcoming studies (why) to complement and further extend the Open Innovation as a field of knowledge.