Sensory Branding: Special Issue following the 12th Global Brand Conference, Linnaeus University, Sweden

Sensory Branding: Special Issue following the 12^th Global Brand Conference, Linnaeus University, Sweden

Stuart Roper, O. Iglesias, Clarinda Rodrigues

Producció científica: Article en revista indexada › Article › Avaluat per experts

4 Cites (Scopus)

Idioma original	Anglès
Pàgines (de-a)	340-342
Nombre de pàgines	3
Revista	Journal of Business Research
Volum	96
DOIs	https://doi.org/10.1016/j.jbusres.2018.12.040
Estat de la publicació	Publicada - de març 2019
Publicat externament	Sí

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