Retail after Amazon: Whole Foods

  • Lluís Martínez Ribes

Producció científica: Article en revista no indexadaArticle

Resum

When Amazon announced its acquisition of Whole Foods, many of those who had predicted the demise of brick-and-mortar stores were extremely surprised. There is evidence to suggest that this transaction, apart from being a great success in stock market terms, was also wise from a business point of view. Rather than identifying trends and best practices, we should get inspired by how OnOff people live, because the formula for success is centred on the customers, ensuring they have the best experience.
Idioma originalAnglès
Pàgines16-19
Publicació especialitzadaESADE Alumni
Estat de la publicacióPublicada - 1 de des. 2017

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