Research for teaching. Creativity for Business Innovation Challenge (C4BI)

M. Planellas Arán

Research for teaching. Creativity for Business Innovation Challenge (C4BI)

Esade

Producció científica: Contribució a una conferència › Contribució

Resum

ESADE Business School and world-renowed chef Ferran Adrià connected the distinct disciplines of haute cuisine and management through a unique clallenge-based competition taht employed a systematic "creative process audit". By putting students to work at the intersection of two disciplines, haute cuisine and management, ESADE and Adrià connected distant languages through a common thread: systematized creativity as a trigger for innovation.

Idioma original	Anglès
Estat de la publicació	Publicada - 28 de juny 2012
Esdeveniment	VIII Edition of ESADE Research Days Barcelona 2017 - Durada: 28 de juny 2012 → 2 de maig 2017

Conferència

Conferència	VIII Edition of ESADE Research Days Barcelona 2017
Període	28/06/12 → 2/05/17

Com citar-ho

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title = "Research for teaching. Creativity for Business Innovation Challenge (C4BI)",

abstract = "ESADE Business School and world-renowed chef Ferran Adri{\`a} connected the distinct disciplines of haute cuisine and management through a unique clallenge-based competition taht employed a systematic {"}creative process audit{"}. By putting students to work at the intersection of two disciplines, haute cuisine and management, ESADE and Adri{\`a} connected distant languages through a common thread: systematized creativity as a trigger for innovation.",

author = "{Planellas Ar{\'a}n}, M.",

year = "2012",

month = jun,

day = "28",

language = "English",

note = "VIII Edition of ESADE Research Days Barcelona 2017 ; Conference date: 28-06-2012 Through 02-05-2017",

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AU - Planellas Arán, M.

PY - 2012/6/28

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N2 - ESADE Business School and world-renowed chef Ferran Adrià connected the distinct disciplines of haute cuisine and management through a unique clallenge-based competition taht employed a systematic "creative process audit". By putting students to work at the intersection of two disciplines, haute cuisine and management, ESADE and Adrià connected distant languages through a common thread: systematized creativity as a trigger for innovation.

AB - ESADE Business School and world-renowed chef Ferran Adrià connected the distinct disciplines of haute cuisine and management through a unique clallenge-based competition taht employed a systematic "creative process audit". By putting students to work at the intersection of two disciplines, haute cuisine and management, ESADE and Adrià connected distant languages through a common thread: systematized creativity as a trigger for innovation.

M3 - Contribution

T2 - VIII Edition of ESADE Research Days Barcelona 2017

Y2 - 28 June 2012 through 2 May 2017

ER -

Research for teaching. Creativity for Business Innovation Challenge (C4BI)

Resum

Conferència

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