TY - JOUR
T1 - Reputation and legitimacy
T2 - Key factors for Higher Education Institutions’ sustained competitive advantage
AU - Miotto, Giorgia
AU - Del-Castillo-Feito, Cristina
AU - Blanco-González, Alicia
N1 - Funding Information:
This research was supported by the “Convocatòria d’Ajuts en Ètica Aplicada 2018-2019 of the Cátedra ETHOS” of the Ramon Llull University (Barcelona, Spain) and Camilo Prado Foundation (Madrid, Spain).
Publisher Copyright:
© 2019 Elsevier Inc.
PY - 2020/5
Y1 - 2020/5
N2 - Globalization, rankings, and the decrease of public funding have created a highly competitive environment for public universities. Internal and external stakeholders increasingly demand better results in term of research, teaching, knowledge transfer, employability, and community outreach. In this new landscape, intangible assets such as reputation and legitimacy are key factors for gaining a sustained competitive advantage. And yet, here remains a lack of clarity about these variables and their relationships. This research aims to increase our understanding of the field by measuring how reputation, by way of its influence on legitimacy, can create a sustained competitive advantage for public universities. We measure reputation and legitimacy by surveying 509 professors from 47 different Spanish universities, considering pragmatic, moral and cognitive legitimacy types and analyze reputation in terms of performance, innovation, citizenship, services, governance, and workplace climate. According to faculty members, a university's reputation has a significative and positive effect on its legitimacy.
AB - Globalization, rankings, and the decrease of public funding have created a highly competitive environment for public universities. Internal and external stakeholders increasingly demand better results in term of research, teaching, knowledge transfer, employability, and community outreach. In this new landscape, intangible assets such as reputation and legitimacy are key factors for gaining a sustained competitive advantage. And yet, here remains a lack of clarity about these variables and their relationships. This research aims to increase our understanding of the field by measuring how reputation, by way of its influence on legitimacy, can create a sustained competitive advantage for public universities. We measure reputation and legitimacy by surveying 509 professors from 47 different Spanish universities, considering pragmatic, moral and cognitive legitimacy types and analyze reputation in terms of performance, innovation, citizenship, services, governance, and workplace climate. According to faculty members, a university's reputation has a significative and positive effect on its legitimacy.
KW - Higher education
KW - Legitimacy
KW - Reputation
KW - Sustainable competitive advantage
UR - http://www.scopus.com/inward/record.url?scp=85077140912&partnerID=8YFLogxK
UR - https://www.webofscience.com/api/gateway?GWVersion=2&SrcApp=pure_univeritat_ramon_llull&SrcAuth=WosAPI&KeyUT=WOS:000527393100032&DestLinkType=FullRecord&DestApp=WOS
U2 - 10.1016/j.jbusres.2019.11.076
DO - 10.1016/j.jbusres.2019.11.076
M3 - Article
AN - SCOPUS:85077140912
SN - 0148-2963
VL - 112
SP - 342
EP - 353
JO - Journal of Business Research
JF - Journal of Business Research
ER -