Environmental Marketing Philosophy as a Source of Firms' Commercial and Economic Performance

Elena Fraj-Andrés; Eva Martínez; Jorge Matute Vallejo

Environmental Marketing Philosophy as a Source of Firms' Commercial and Economic Performance

Elena Fraj-Andrés, Eva Martínez, Jorge Matute Vallejo

Producció científica: Contribució a una conferència › Contribució

Idioma original	Anglès
Estat de la publicació	Publicada - de juny 2008
Publicat externament	Sí
Esdeveniment	Academy of Marketing Annual Conference 2008: Reflective Marketing in a Material World - Aberdeen, United Kingdom Durada: 8 de jul. 2008 → 10 de jul. 2008

Conferència

Conferència	Academy of Marketing Annual Conference 2008
País/Territori	United Kingdom
Ciutat	Aberdeen
Període	8/07/08 → 10/07/08

Com citar-ho

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title = "Environmental Marketing Philosophy as a Source of Firms' Commercial and Economic Performance",

author = "Elena Fraj-Andr{\'e}s and Eva Mart{\'i}nez and \{Matute Vallejo\}, Jorge",

note = "Proceedings of the Academy of Marketing Annual Conference 2008.; Academy of Marketing Annual Conference 2008 : Reflective Marketing in a Material World ; Conference date: 08-07-2008 Through 10-07-2008",

year = "2008",

month = jun,

language = "English",

}

TY - CONF

T1 - Environmental Marketing Philosophy as a Source of Firms' Commercial and Economic Performance

AU - Fraj-Andrés, Elena

AU - Martínez, Eva

AU - Matute Vallejo, Jorge

N1 - Proceedings of the Academy of Marketing Annual Conference 2008.

PY - 2008/6

Y1 - 2008/6

M3 - Contribution

T2 - Academy of Marketing Annual Conference 2008

Y2 - 8 July 2008 through 10 July 2008

ER -

Environmental Marketing Philosophy as a Source of Firms' Commercial and Economic Performance

Conferència

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Com citar-ho