TY - JOUR
T1 - Employee social responsibility practices and outcomes in Kenya's tourist hotels
AU - Mària Serrano, J.
AU - Kimeli Cheruiyot, Thomas
AU - Maru, Loice C.
PY - 2012/4/6
Y1 - 2012/4/6
N2 - The purpose of this paper is to explore and espouse employee corporate social responsibility (CSR) practices in classified hotels in the coastal region of Kenya, then to evaluate perceived job satisfaction, employee turnover/retention and organizational commitment by employees and explore any inherent paradox in the employee perceptions on both employee CSR practices and the jobrelated outcomes in the African context. The paper is based on an exploratory survey that targeted a population of 5,595 hotel employees from 20 selected classified hotels. A sample size of 699 employees was systematically selected and data collected using a structured questionnaire anchored on a fivepoint Likert scale. The instrument was evaluated for internal consistency and subjected to principal component analysis to explore extant dimensions. Though initially employee CSR practices by the hotel enterprises were defined by four dimensions, while employee job satisfactionrelated outcomes were defined by three dimensions, principal component analysis revealed six dimensions of the employee CSR practices and four dimensions of the jobrelated outcomes. This paper, therefore, identifies and discusses the inherent paradoxes of employee job satisfaction, employee commitment and employee retention as revealed by the study. Internal social responsibility practices among enterprises in Africa, has relatively been downplayed by government, respective enterprise management and scholars.
AB - The purpose of this paper is to explore and espouse employee corporate social responsibility (CSR) practices in classified hotels in the coastal region of Kenya, then to evaluate perceived job satisfaction, employee turnover/retention and organizational commitment by employees and explore any inherent paradox in the employee perceptions on both employee CSR practices and the jobrelated outcomes in the African context. The paper is based on an exploratory survey that targeted a population of 5,595 hotel employees from 20 selected classified hotels. A sample size of 699 employees was systematically selected and data collected using a structured questionnaire anchored on a fivepoint Likert scale. The instrument was evaluated for internal consistency and subjected to principal component analysis to explore extant dimensions. Though initially employee CSR practices by the hotel enterprises were defined by four dimensions, while employee job satisfactionrelated outcomes were defined by three dimensions, principal component analysis revealed six dimensions of the employee CSR practices and four dimensions of the jobrelated outcomes. This paper, therefore, identifies and discusses the inherent paradoxes of employee job satisfaction, employee commitment and employee retention as revealed by the study. Internal social responsibility practices among enterprises in Africa, has relatively been downplayed by government, respective enterprise management and scholars.
KW - Classified hotels
KW - Employee CSR dimensions
KW - Employees behaviour
KW - Hotels
KW - Job satisfaction
KW - Kenya
KW - Paradox
KW - Social responsibility
UR - http://www.scopus.com/inward/record.url?scp=84986103630&partnerID=8YFLogxK
U2 - 10.1108/20400701211197267
DO - 10.1108/20400701211197267
M3 - Article
AN - SCOPUS:84986103630
SN - 2040-0705
VL - 3
SP - 23
EP - 41
JO - African Journal of Economic and Management Studies
JF - African Journal of Economic and Management Studies
IS - 1
ER -