El fútbol contemporáneo: un alejamiento de la AKESIS

The main objective of this arti-cle will be focused on establishing a comparison between the concepts that made Greek sport a true refe-rence for contemporary sport and the misrepresentation in which said principles have been produced at present in the professional soccer worldContemporary football has led to a pure commercialism where victory and economic gains have become the main objective. The in-fluence of the media and the sepa-ration of ethics and aesthetics have led to some sports sports whose ob-jective has distanced itself from the true origin of sport.The Homeric sports axiology is to say the cultic ancestors of our ci-vilization developed a series of principles that governed the physi-cal activities, so important in that society.In our work based on a herme-neutic methodology and the analysis of secondary sources, we will try to establish a comparison of the axiological principles of an-cient Greece and its derivation in the world of contemporary foot-ball.