Resum
Turkey offers a unique location, bridging Europe and Asia, for developing international business. It is a leading emerging market for business investment. Turkey's geo-strategic position, coupled with a large domestic market and a Customs Union with the European Union, offers numerous opportunities for foreign firms. This article explores what the country is about; what its economy, politics, and business ethics are; and the potential benefits of doing business in Turkey.
Idioma original | Anglès |
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Pàgines | 61-75 |
Publicació especialitzada | Global Business and Organizational Excellence |
Estat de la publicació | Publicada - 1 de gen. 2010 |