Cultivar clientes. Métricas clave en retail

Lluís Martínez Ribes

Cultivar clientes. Métricas clave en retail

Lluís Martínez Ribes

Producció científica: Article en revista no indexada › Article

Resum

If retail companies sees themselves as "customers growers" most of the interdepartmental conflicts will disappear, and the most important: customers will feel more empathy from the retail chain than they get from a 3x2 promotion.

Idioma original	Anglès
Pàgines	62-64
Publicació especialitzada	Código 84: la Revista de AECOC
Estat de la publicació	Publicada - 1 de jul. 2013

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abstract = "If retail companies sees themselves as {"}customers growers{"} most of the interdepartmental conflicts will disappear, and the most important: customers will feel more empathy from the retail chain than they get from a 3x2 promotion.",

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year = "2013",

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JO - Código 84: la Revista de AECOC

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Cultivar clientes. Métricas clave en retail

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