Consumer attitudes towards brands in times of great price sensitivity. Four case studies

  • María José Andrade Suárez
  • , Raquel Arribas
  • , José Francisco Valls Giménez

Producció científica: Article en revista no indexadaArticle

9 Cites (Scopus)

Fingerprint

Navegar pels temes de recerca de 'Consumer attitudes towards brands in times of great price sensitivity. Four case studies'. Junts formen un fingerprint únic.

Social Sciences

Economics, Econometrics and Finance