Atlas Copco: From selling compressors to providing services

Ronnie Letten, Ivanka Visnjic

Producció científica: Capítol de llibreCapítol


Atlas Copco Group is a world-leading provider of industrial productivity solutions. For over a century, Atlas Copco Group has been maintaining this leadership position by designing and offering industrial tools, construction and mining equipment with an unparalleled level of efficiency. While the tradition of product innovation dates back to the Group's founding, over the last decades Atlas Copco Group has also taken innovation to a different context - evolution from a product to a solution business model. The following chapter discusses the process of business model transformation of their largest business unit- Atlas Copco Compressor Technique- the internationally leading manufacturer of compressors and associated equipment from selling compressors towards a provision of services.
Idioma originalAnglès
Títol de la publicacióRadical business model transformation: Leading the radical shift
Estat de la publicacióPublicada - 1 de gen. 2017


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